Organic Search Engine Results

One dictionary definition of Organic reads, in part, “having the characteristics of an organism: developing in the manner of a living plant or animal.”

This definition accurately describes the approach taken by organic search optimization strategies, in that they evolved “in the manner of a living plant or animal” in response to the evolution of search engine algorithms.

White Hat organic search optimization techniques achieve long-lasting high search engine visibility because the high search engine ranking is based upon creating a positive symbiotic relationship between the “natural” operation of a search engine algorithm and the real (not spoofed) content of a website.